Are you curious about Surfer SEO’s pricing? Unsure which plan is the best fit for you? Don’t worry! In this guide, we’ll walk you through Surfer SEO’s pricing plans.
Whether you’re working solo or part of a small team, these plans are designed to help you improve your SEO. Starting at just $79/month, the Essential plan is perfect for beginners.
As you progress, there are also the Scale and Scale AI+ plans, offering more advanced features for professionals.
Below, we’ll see surfer seo pricing with each plan in detail, helping you choose the one that best suits your needs.
Quick Look At Surfer SEO
Surfer SEO is a comprehensive and powerful SEO tool designed to help you optimize your website and improve its ranking on search engines. It offers a wide range of features, including on-page optimization, keyword research, content optimization, and competitor analysis, all aimed at boosting your site’s performance.
With Surfer SEO, you can refine your content strategy, enhance your website’s technical SEO, and gain valuable insights into what’s working (or not) on your site.
Whether you’re looking to increase organic traffic, improve user engagement, or stay ahead of your competitors, Surfer SEO provides the tools and data you need to succeed in today’s competitive digital landscape.
Surfer SEO Pricing Plans as of 2025
1. Essential Plan – Starting at $79/month
For individuals and small teams who want to improve their SEO.
Key Features:
- Create content that ranks on Google and in AI search results.
- Generate articles that are ready to rank quickly.
- Use templates to keep your content on-brand.
- Keep your pages updated with monthly optimization.
- Work with your team in one platform.
- Integrate with Google Docs and WordPress.
Why choose Essential?
This plan is great for people or small teams who want to improve their SEO without needing expert knowledge. It gives you the tools to create and optimize content that performs well.
2. Scale Plan – Starting at $175/month
For growing teams who want to increase visibility and publish more content.
Includes everything in the Essential Plan, plus:
- Track how your brand performs in AI search models like ChatGPT and Perplexity.
- Find ideas for content that ranks well on search engines and AI models.
- Monitor content performance with daily rank updates.
- More templates and custom voice options.
- Export data to use in other tools.
- Get help with an onboarding call to set up your account.
Why choose Scale?
This plan is designed for teams that need more features and higher limits. It includes all the tools from the Essential plan, plus extra options for scaling up your SEO efforts.
3. Enterprise Plan – From $999/month
For large agencies and companies with complex needs.
Includes everything in the Scale Plan, plus:
- Single Sign-On (SSO), Whitelabeling, and API access.
- Access to over 16 months of performance data.
- Reports to fix issues with overlapping content.
- Faster support with priority service.
- Expert help with SEO strategy and AI search.
- Early access to new tools and features.
- More control over team permissions for security.
- Enterprise-level security to meet company standards.
Why choose Enterprise?
This plan is best for large teams that need customized features and advanced support. It gives you full access to Surfer’s tools with extra flexibility and expert guidance.
Add-ons
You can also add extra features to your plan to improve your results.
AI Tracker – Starting at $95/month
Get insights into how your brand performs in AI search results.
Key Features:
- Track your brand’s performance across AI models like ChatGPT and Perplexity.
- Get accurate, averaged data updated weekly.
- Learn from daily updates on 25+ tracked prompts.
- Customize the tracking data to fit your needs.
Why add AI Tracker?
If you want detailed data about how your brand ranks in AI search results, the AI Tracker add-on is perfect for you. It gives you useful insights into how your content performs on AI-driven platforms.
Optional Add-on – Add AI Tracker to your plan for more detailed tracking of your AI search visibility.
Which Plan Should You Go For?
| Feature | Essential Plan | Scale Plan | Enterprise Plan |
|---|---|---|---|
| Starting Price | $79/month | $175/month | From $999/month |
| Ideal For | Individuals, small teams | Growing teams, agencies | Large teams, agencies, brands |
| Core Features | Basic content and keyword optimization | All Essential features, plus advanced tracking and performance monitoring | All Scale features, plus custom solutions and expert support |
| Keyword Tracking | Up to 20 | Up to 50 | Customizable |
| Content Editor Credits | Limited | Up to 100 | Unlimited |
| AI Search Visibility Tracking | No | Yes | Yes |
| Custom Templates and Voice | Yes | More options | Full customization |
| Advanced Reporting & Exporting | No | Yes (CSV format) | Yes (Custom reporting) |
| Onboarding Support | No | Yes (Onboarding call) | Priority support + workshops |
| API & Whitelabeling | No | No | Yes |
| Enterprise-Grade Security | No | No | Yes |
| Price Flexibility | Fixed | Fixed | Custom pricing, flexible terms |
| Best For | Beginners or small businesses | Growing businesses with scaling needs | Large teams or businesses needing full customization and expert help |
👉Choose the Essential Plan if you’re just starting out with SEO or if you’re a freelancer or small business. It provides all the basic tools to improve your website’s visibility without needing advanced features or a large budget.
👉Choose the Scale Plan if you’re part of a growing team or agency that needs more advanced SEO tools, the ability to track more keywords, and performance monitoring. It’s also perfect if you want to scale up your content efforts and need more flexibility.
👉Choose the Enterprise Plan if you run a large business or agency with complex SEO needs. This plan gives you full control, custom features, advanced support, and top-tier security, making it ideal for businesses with a high volume of content and detailed performance tracking requirements.
What is their Money-back Guarantee?
If you’ve recently subscribed to Surfer SEO but feel it’s not the right fit for you, there’s no need to worry. Surfer SEO offers a 7-day money-back guarantee, so you can get a full refund without any hassle.
No matter which plan you’ve chosen, whether it’s the Essential, Scale, or Enterprise plan, if you’re not completely satisfied within the first 7 days, just reach out to Surfer SEO’s support team. They’ll process your refund quickly and efficiently.
They also value your feedback, which helps them improve their service. This makes it a risk-free opportunity to test out Surfer SEO and determine if it aligns with your needs.
Surfer SEO Payment Methods
Surfer SEO offers flexible payment options to make it easy for you to get started with their tools. Here’s what you need to know about their payment methods:
✅Credit and Debit Cards: Surfer SEO accepts all major credit and debit cards, including Visa, MasterCard, American Express, and Discover. This is the most common payment method for monthly or annual subscriptions.
✅PayPal: For users who prefer PayPal, Surfer SEO also accepts payments through this platform. PayPal offers a secure and convenient way to manage payments for your subscription.
✅Stripe: Stripe is another secure payment processor available for Surfer SEO subscriptions. You can pay with your credit card via Stripe if you prefer this payment service.
✅Annual Payments: If you choose to pay for your subscription annually, you’ll need to pay the entire amount upfront. This payment option comes with a discount of up to 23%, making it a great choice if you’re committed to using Surfer SEO long-term.
Surfer SEO ensures that all payments are processed securely, and they provide easy access to invoices and billing information within your account.
What is the difference between a feature, an on-demand, and an add-on?
1. Features:
These are the tools and capabilities that come with each plan. For example, the ability to use the Content Editor, conduct Keyword Research, and access the Audit feature. Features are included in the plans, but they might differ based on which plan you choose.
2. On-demand Surfer AI articles:
This refers to the option of generating AI-written articles using Surfer’s technology. Unlike features, these articles are not included in the standard plan but can be requested as needed. You pay for each article you generate separately.
3. Add-ons:
Add-ons are additional features or services that you can purchase to enhance your plan. These are extra tools or perks that aren’t included in the standard plan. For example, you might want to add extra team members or access priority support.
Can You Purchase More Content Editor Articles? What Is the Overage Cost?
Yes, you can purchase additional Content Editor articles if you exceed your plan’s limit. Each additional article you purchase is counted as one credit, and you can buy more credits as needed.
Here’s how it works:
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Overages: If you exceed the number of Content Editor articles included in your plan, you’ll incur charges for the extra articles used.
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Purchasing Credits: The account admin can purchase additional Content Editor credits whenever needed.
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Enabling Overage: The admin can allow other members of the organization to use overages directly through the app.
When You’ll Be Charged:
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If your overage is below your plan’s threshold, you will be charged at the end of your billing period, when your subscription renews, or if you switch to a different plan.
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If your overage exceeds your plan’s threshold, you’ll be charged immediately.
Here are the thresholds for each plan:
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Essential Plan: 5 Content Editor articles
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Scale Plan: 10 Content Editor articles
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Enterprise Plan: Custom thresholds based on usage
Why Choose an Annual Plan for Surfer SEO?
If you opt for the annual plan, you’ll pay for the entire year upfront, which means you’ll be charged for the full 12 months at once.
The main benefit of choosing the annual plan is the discount of up to 20% compared to paying monthly.
While you’ll need to make the upfront payment, this option allows you to save money over time, making it a more cost-effective choice if you’re committed to using Surfer SEO for the long haul. It’s an excellent way to get more value from your subscription!
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Conclusion: Is Surfer SEO Pricing Worth It?
Surfer SEO’s pricing is quite reasonable, especially if I’m focused on improving my website’s on-page optimization.
The tool offers valuable suggestions and insights that help boost my website’s performance. Whether it’s worth the cost really depends on my specific SEO goals and how often I plan to use its features.
If I’m serious about optimizing my website and plan to use Surfer SEO’s tools regularly, I would consider it a solid investment that can help me achieve better results in the long run.